ServicesContent services
Give customers the information they need to choose your business
We plan, write, and improve website content around what your customers need to know.
From service pages to comparisons and guides, the work helps you explain your offer clearly and answer the questions people ask before getting in touch.
- SEO experience since 2016
- 10+ years
- Worked with across multiple industries
- 40+ clients
- Experience across Google and AI answers
- SEO & AI Search
- From strategy to implementation
- Hands-on delivery
Trusted by
Make Better UseOf Your Content
We review what's already on your website before recommending what to create next.
You may need help when:
- Your service pages don't clearly explain what you offer.
- You're publishing articles without knowing which topics deserve attention.
- Existing content is outdated or underperforming.
- Several pages cover the same subject.
- Your writers need clearer briefs and priorities.
What We CanHelp with
Content planning
Identify the pages and topics that support your main products or services. We organize the work around customer questions, relevant searches, and business priorities.
Service and product pages
Explain what you offer, who it's for, and what customers can expect. We help make these pages easier to understand and give visitors a clear next step.
Existing content improvements
Update outdated information, strengthen useful pages, and address overlapping topics. Where appropriate, we recommend combining pages or removing content that no longer serves a purpose.
Comparisons and buyer guides
Help customers assess their options with useful comparisons, alternatives, and guides built around the decisions they need to make.
Content briefs
Give your writers clear direction on the audience, purpose, questions to answer, and information needed for each page.
Connections between pages
Plan links between relevant content and your main service or product pages, helping visitors explore the information they need.
What You Receive
Depending on the scope, your deliverables can include:
The proposal confirms which deliverables and publishing responsibilities are included.
A prioritized content plan.
Briefs for your writers.
Drafts for new pages.
Revised copy for existing pages.
Recommendations for combining or removing content.
Internal linking recommendations.
US Software Agency: Growing traffic from the pages it already had
The agency had outdated content, overlapping keyword targets, and underperforming pages. We reviewed the existing website and planned which pages to improve or remove, then worked with its content team during the 90-day SEO sprint.
- Under 100300+
- monthly organic visitors
- +459
- ranking keywords added
Measured across the 90-day sprint. Content improvements formed part of the wider SEO work.
How We DevelopYour Content
Step 1
Understand the offer
We learn what you sell, who buys it, and what makes those customers consider or reject your business.
Step 2
Review and plan
We examine existing content, relevant searches, and competing pages, then agree on the priorities.
Step 3
Prepare or improve the copy
We write, revise, or brief the agreed pages, using your business information and relevant evidence.
Step 4
Review with your team
You review the content for accuracy and fit. We incorporate feedback and confirm any remaining work before publication.
Work with Your Writers or Let Us HandleThe Copy
If you already have writers, we can give them briefs, priorities, and feedback.
If you need help producing the content, we can agree on the pages to write or improve. Either way, the work follows a clear plan.
Why Work with OctiSearch?
We bring content planning and SEO experience together, with close attention to what your business actually offers.
You'll know why a page is being recommended, what it needs to communicate, and how it supports the rest of your website.
What OurClients Say
Reviews from Faisal’s Upwork profile, shown as clients wrote them.
Faisal I.
Islamabad, Pakistan
100% Job SuccessTop Rated Plus
Fine tune my SEO profile
5.0Feb 7, 2025 - Mar 31, 2026“I worked with Faisal for a long time and I'm happy to say I got great results. He's very detail oriented and conscientious. He really made sure everything we deployed...”
See more on UpworkEndorsed by client
- Committed to Quality
- Solution Oriented
- Detail Oriented
SEO Audit and Strategy
5.0Oct 13, 2023 - Feb 7, 2025“Faisal was a great help. He has a structured approach to seo that makes it easy to understand what he's doing and follow along. Thanks to his help we were...”
See more on UpworkEndorsed by client
- Clear Communicator
perform SEO audit and suggest improvements I can make for my Wordpress blog
5.0Sep 21, 2022 - Nov 11, 2022“Faisal was extremely competent, very communicative, and timely with his missions. His English is excellent. I really enjoyed working with Faisal and look forward to more projects with him in...”
See more on UpworkEndorsed by client
- Committed to Quality
- Clear Communicator
- Reliable
- Collaborative
Questions AboutContent Services
Can you improve our existing content?
Yes. We can review existing pages and recommend updates, consolidation, or removal before planning new content.
Can you work with our writers?
Yes. We can provide briefs, review drafts, and help your team follow a clear sequence of improvements.
Will the copy sound like our business?
We use your business information, examples, and tone preferences to guide the work. Your review helps confirm that the copy is accurate and appropriate.
Do you publish the content?
Publishing responsibilities are agreed in the scope. We can prepare copy for your team or include agreed website updates where appropriate.
Can we start with a few pages?
Yes. A focused set of pages can be scoped as a project. Ongoing content support can be discussed if you need regular planning and delivery.
Let's Decide What Your Content NeedsTo Do
Share your website and the pages or topics you want help with. We'll review the starting point and recommend the work that fits your goals.
Choose a time that suits you and we’ll talk through your website and a practical starting point.
Discuss Your Content(opens in a new tab)