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OctiSearch

ServicesSEO audit services

SEO audits that show you what to fix first

Find out what's holding your website back and where to focus next. We review your website, content, and search performance, then give you a clear plan for the improvements that deserve attention.

You'll understand what we found, why it matters, and what needs to happen next.

SEO experience since 2016
10+ years
Worked with across multiple industries
40+ clients
Experience across Google and AI answers
SEO & AI Search
From strategy to implementation
Hands-on delivery
  • Kiki Marine
  • illiWater
  • Naman Zia Ebrahimi, DMD
  • SimplyIslam.sg
  • Roof Troops Roofing
  • Integrity 1st Car Pros
  • All Time Fitness
  • Oliver Logan
  • Bioflex Pakistan
  • Professional Security Guard Inc.
  • WaterMart

Something Isn't Working but You're NotSure Why

You may already be investing in your website and content without seeing the progress you expected. An audit helps you understand the problems and decide where your time and budget should go.

Organic clicks, last 12 monthsIllustrative
Growing Stalled, cause unclear

An audit can help when:

  • Your organic traffic has dropped or stopped growing.
  • Important service or product pages aren't reaching potential customers.
  • You're publishing content without knowing which pages deserve attention.
  • Several pages are targeting the same searches.
  • An existing report leaves you unsure what to do first.
  • You want to understand the work needed before investing in more SEO.

What We ReviewOn Your Website

We agree on the scope around your website, goals, and concerns. The review can cover the following areas.

Technical setup

We check whether search engines can find and access your important pages. The review looks for problems such as broken links, redirect issues, and pages being excluded from search results when they should be visible.

Service and product pages

We review how your important pages explain your offer and whether they match what potential customers are searching for. You'll see where those pages need improvement.

Content

We identify pages worth improving, combining, or removing. The review looks for outdated information, overlapping topics, missing answers, and opportunities to make existing content more useful.

Website structure and internal links

We review how your pages are organized and linked, including how supporting content connects to your main service and product pages.

Search and AI visibility

We review available performance data to understand which searches and pages bring visitors to your website. Where included in the scope, we also check relevant AI answers and the sources they use.

Competitors

We compare relevant competitors' pages, content coverage, and search presence with your own. This helps identify gaps and opportunities worth investigating.

Findings You Can PutTo Work

Your audit brings the findings and recommended work together, so you can decide what to tackle first and who needs to be involved.

  • A written review with website examples

    See the issues we found, the pages affected, and why each finding matters.

  • Recommended changes

    Understand what needs to change, with enough context for you or your team to act on the recommendation.

  • A prioritized action plan

    See which improvements deserve attention first, considering their likely impact and the work involved.

  • A walkthrough of the findings

    We explain the audit, answer your questions, and discuss the next steps.

  • Clear implementation responsibilities

    Know which recommendations your team can handle and where you may need additional support.

WaterMart: Rebuilding traffic after an SEO decline

Google Search Console comparison of WaterMart organic clicks, six months before versus after engagement
WaterMartCase study

WaterMart’s audit identified competing pages, over-optimized content, missing structured data, and inconsistent local listings. Those findings set the priorities for a wider recovery project involving content improvements, technical fixes, local SEO, and digital PR.

2175,410
organic clicks

Comparison of the six months before engagement with the six months after engagement. These results reflect the wider recovery work following the audit.

From Your First QuestionTo a Clear Action Plan

  1. Step 1

    Tell us about your website

    We discuss your business, the customers you want to reach, and the problems you've noticed.

  2. Step 2

    Confirm the scope

    We agree on what the audit will cover, the access needed, the delivery timeline, and the fee.

  3. Step 3

    Review the website and data

    We investigate the website and available performance data, checking the findings against your goals and relevant competitors.

  4. Step 4

    Set the priorities

    We organize the findings into recommended improvements and explain where to start.

  5. Step 5

    Walk through the plan

    We discuss the audit with you or your team, answer questions, and clarify the next steps.

What Happens Once You HaveThe Findings

You can choose the support you need after reviewing the audit.

  • Your team implements the plan

    Use the recommendations to guide your writers, developers, or marketing team.

  • We help with a focused project

    Work with us on a specific issue or a defined set of website and content improvements.

  • Continue with Managed SEO

    Use the audit as the starting point for ongoing planning, implementation, and performance reviews.

The audit scope and any implementation work are agreed separately, so you know what each engagement includes.

Explore Managed SEO

Why Work with UsOn Your Audit

  • Recommendations built around your business

    We consider the services you sell, the customers you want to reach, and what your website needs to achieve when setting priorities.

  • Findings you can check

    We support recommendations with website examples and available performance data, and explain the reasoning behind them.

  • A plan your team can use

    We account for your website and the people carrying out the work, so the next steps are practical and clearly defined.

  • Experience putting recommendations into practice

    Our work covers both analysis and implementation. We can help you understand what needs changing and support the work that follows.

What OurClients Say

Reviews from Faisal’s Upwork profile, shown as clients wrote them.

Faisal Iltaf

Faisal I.

Islamabad, Pakistan

100% Job SuccessTop Rated Plus

  • Fine tune my SEO profile

    5.0Feb 7, 2025 - Mar 31, 2026
    “I worked with Faisal for a long time and I'm happy to say I got great results. He's very detail oriented and conscientious. He really made sure everything we deployed...”
    See more on Upwork

    Endorsed by client

    • Committed to Quality
    • Solution Oriented
    • Detail Oriented
  • SEO Audit and Strategy

    5.0Oct 13, 2023 - Feb 7, 2025
    “Faisal was a great help. He has a structured approach to seo that makes it easy to understand what he's doing and follow along. Thanks to his help we were...”
    See more on Upwork

    Endorsed by client

    • Clear Communicator
  • perform SEO audit and suggest improvements I can make for my Wordpress blog

    5.0Sep 21, 2022 - Nov 11, 2022
    “Faisal was extremely competent, very communicative, and timely with his missions. His English is excellent. I really enjoyed working with Faisal and look forward to more projects with him in...”
    See more on Upwork

    Endorsed by client

    • Committed to Quality
    • Clear Communicator
    • Reliable
    • Collaborative

Questions About YourSEO Audit

What does an SEO audit include?

The scope can include technical issues, important pages, content, website structure, competitor comparisons, and search performance. You receive findings, prioritized recommendations, and a walkthrough. We'll confirm the coverage before work begins.

What access will you need?

We start with your website address and may need access to relevant Google Search Console and analytics data. We'll explain what access is needed for the agreed scope and how it will be used.

How long does the audit take?

The timeline depends on your website's size, complexity, and the depth of the review. We'll confirm the delivery schedule in the proposal.

Can you investigate a traffic drop?

Yes. We review when the decline began, which pages and searches were affected, and relevant website changes. We use that evidence to investigate likely contributing issues and recommend next steps.

Does the audit include AI search visibility?

We can review how your business currently appears in AI answers for agreed customer questions. We'll confirm whether this is included and how much detail the review will cover.

Will you help implement the recommendations?

Yes. We can agree on a focused implementation project or ongoing support. The audit itself covers the review, recommendations, and walkthrough; any additional work is defined in the proposal.

How much does an audit cost?

The fee depends on the website and the scope of the review. Share your website and main concerns, and we'll put together a proposal with the deliverables, timeline, and fee.

Let's Find Out What YourWebsite Needs

Share your website and tell us what's concerning you. We'll discuss the problem, recommend an appropriate review, and explain what the audit would involve.

Choose a time that suits you and we’ll talk through your website and a practical starting point.

Discuss Your Audit(opens in a new tab)